Outdoor signage is an important part of your company's marketing strategy. Finding the right kind that adheres to your business’s aesthetic and brand guidelines is imperative in creating consistent advertising and brand experiences.
Channel letter signs are an extremely popular and effective form of outdoor advertising. In the San Francisco Bay Area, these signs are frequently used to attract both new and returning consumers. Their bold appearance, elegant aesthetic, and visible letters ensure maximum visibility and optimal advertising results.
A channel letter sign is a three-dimensional graphic element with its own structure and lighting. It is also characterized as any letter, number, or other character that makes a sign presentation when coupled with other characters of the same type. Aluminum sheets and acrylic are often used to create each letter, as they are durable, customizable, and sturdy. Storefront channel letters are extremely versatile and may be created in a wide range of fonts, colors, and sizes.
· FRONT-LIT
This is the most common type of illuminated channel letter. LED bulbs or neon lights illuminate the faces of each channel letter. Because of the materials used, this option allows for more customization.
· HALO-LIT CHANNEL LETTERS
Halo-lit is an excellent choice for sign projects requiring one-of-a-kind styles or branding. This type of lighting comes from behind the channel letters, encircling each letter in a dazzling halo.
· FRONT/BACK-LIT CHANNEL LETTERS
In this type of signage, front-lit channel letters are blended with halo lighting. The ultimate effect appears to be rather impressive. If you're looking for a sign with a red-lit face and a white halo effect, this option is perfect for you.
· OPEN FACE
The sides and back of open-face channel letters are made of aluminum. These signs are frequently illuminated by neon rather than LEDs. The sign's face is either open or transparent, allowing the exposed neon light within to shine through.
· NON-ILLUMINATED LETTERS
These signs are frequently used in places where there is no requirement for illumination. They are low-cost metal channel letters that will provide your brand with long-term visibility. They are extremely long-lasting and simple to use.
· LED CHANNEL LETTER SIGNS
LED channel letter signage uses LEDs as their major source of illumination. They are made from metal or plastic that have inbuilt LED lighting characteristics to attract attention.
When choosing to invest in any sort of signage, there are several factors that impact the overall cost, such as the size, type, material used, illumination methods, installation details, and ongoing maintenance costs. Each of these factors should be considered when developing a budget. Given how many options there are for this kind of signage, the cost will vary. Give us a call today for a free quote.
Touchstone Signs and Graphics can assist you in determining the best channel letters for your business. As a full-service sign company, we provide signs for all types of businesses in the San Francisco Bay Area. From creating a unique design to manufacturing to ongoing repair services, our goal is to produce high-quality sign solutions that represent your brand accurately.
Contact us today and let our team of experts help you with all of your signage needs.
