According to a FedEx sign study, customers often choose to walk into a business based just on their signage. This study also discovered a link between good signs and positive consumer feedback. This signage influences customers' perceptions of your company.
It is important to select the type of sign that best represents your company. Whether you prefer a modern or traditional aesthetic, metal business signs can help you look reputable and trustworthy. These signs are popular among businesses due to their distinct appearance. When you need an eye-catching sign that makes a statement, this is a good option.
Touchstone Signs & Graphics will help you present your company in the best light possible by utilizing high-quality signage solutions. In this article, we will discuss how to create attractive metal signs.
THINGS TO CONSIDER WHEN DESIGNING CUSTOM-CUT METAL SIGNS
SIZE MATTERS
To put it simply, a small sign will not be noticed. Take note of the visible signs and their size the next time you're driving or walking down the road. Consider the size first before moving on to the creative aspects when working with metal logo signs. After determining the size of the sign, you must choose the size of the metal letters. Doing so will ensure that you end up installing a sign that is noticeable and easy to read.
MAKE USE OF THE COLOR THEORY
Color is one of the many factors that influence how customers perceive metal office signs. It is recommended that you use high-contrast colors because they increase your customer's responsiveness. Choose colors that you want people to associate with your brand. So, if you want people to feel excited, consider red. If you want people to feel calm, go with blue! If you want people to feel joy, choose yellow!
KEEP IT SIMPLE
It is perfectly acceptable to include your logo, design elements, and additional details such as "Established 1988" below your business name. However, don't go overboard with the design elements to the point where passersby and potential customers have no idea what your business is about. The goal of a custom metal sign is to entice your customers rather than confuse them.
APPROPRIATE SIGNAGE POSITIONING
In the signage industry, there are some requirements that determine where consumers will look to find the signage. Keep in mind that "eye level" varies depending on the user: children, consumers in wheelchairs, and people in vehicles all have different sign height (and font size) specifications. So be sure to measure the area that you want to install your sign so you can have a good idea of the size you’ll be investing in.
LOOKING FOR METAL SIGNS NEAR YOU?
When looking for a trusted custom sign maker in San Jose, CA there is only one name to trust: Touchstone Signs & Graphics. We are San Jose’s metal sign makers that offer full-service metal sign design, production, and installation. We understand the significance of leaving a lasting impression on your clients. We always make certain that the style and quality of your sign are appropriate for your company. Please contact us right away to schedule a free consultation with one of our lobby sign designers!
